The company was founded in 1994 and has been flying high ever since. The idea of the restaurant was to take a chicken wing, which is usually not liked and to turn it into a brand new chicken dining niche. The concept worked quite nicely and the company started franchising 3 years later in 1997.
The company is quite successful nowadays and has about 600 locations at its disposal, which are currently in development or operating. Wingstop is also #1 in the chicken wing category for Entrepreneur Magazine and #5 in top 25 New Franchises.
Since the restaurants' theme is aviation, the main menu is focused on wings and everything connected with them: boneless wings and strips and the famous “Chicken Glider” sandwich.
Side menu consists of: baked beans, coleslaw, potato salad, vegetable sticks and fries, hot cheddar cheese.
There are three types if dips available: honey mustard, ranch and blue cheese.
You’ll also find 10 kinds of flavors at Wingstop, from Teriyaki (the least spicy) to Atomic (obviously, the spiciest).
Wingstop is currently available in the United States (31 location) and Mexico (10 locations in 3 states) only. The company spokesman is Troy Aikman – NFL Hall of Fame inductee and three-time Super Bowl Champion.
The company was acquired by Gemini Investors in 2003. They sold it later to Roark Capital Group seven years later, in 2010. In 2013, the company opened new locations in Harbor City (1/8/13), Warren (1/30/13) and Detroit (2/6/13), celebrated 9 years of consecutive sales increase and hosted Atomic Wing-Eating contest.
As it was mentioned before, the company releases coupons to attract customers. There are two kinds of Wingstop coupons available: some of them can be found in certain magazines, while others are only found at specific web-sites. Usually, one Wingstop coupon code contains only one discount, so it would be wise to search the internet for certain web-sites, because each of them has more than one Wingstop coupon. It is also possible to register at the company’s official web-sites and receive Wingstop coupons 2013 on your e-mail. By registering you’ll get free large seasoned fries on your birthday and will be able to benefit from the company’s promotions and events.